MarMar x Moomin | MarMar Copenhagen

MarMar x Moomin

MarMar in Moominvalley

Some stories stay with us long after childhood ends. Perhaps that is why we want to pass them on to our own children.

For generations, Tove Jansson’s Moomin stories have celebrated curiosity, individuality and a sense of adventure. These are qualities that have always felt closely connected to the way we think about childhood at MarMar Copenhagen.

That is why this collaboration feels so natural.

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A New Journey to Moominvalley

This season, MarMar Copenhagen and the Moomin universe come together in a collection of clothing and outerwear. Moomintroll, Snorkmaiden, Stinky and Little My appear on familiar MarMar favourites as well as new styles for the season.

Familiar Characters, New Everyday Favourites

The familiar characters from Moominvalley become part of the wardrobe for babies and children. With their humour, personality and quirky little details, they bring a playful touch to the collection.

“There is a warmth and honesty in the Moomin universe that has always resonated with me. The stories celebrate curiosity, individuality and family in a way that feels very close to the values we want our clothing to support.”

— Marlene Holmboe, Founder & Creative Director